If you want to transform yourself and your business, this is the book to read. This book is 
also for those who are starting their entrepreneurial journey, at the turning point of their career, or thinking to transit out of their current employment. With thirty real stories drawing lessons from Sun Tzu’s Art of War, the author shares insights on leadership and change management from 18 years in corporate sector and private practice, and 30 years in combined active, reserve and volunteer uniformed services. Being a business owner is also about learning from mistakes and reducing risk to promote and sustain a business. This book contains 
short stories, business cases and project experiences during the COVID pandemic and his many discoveries to pivot and transform. How do you turn your business around when the odds are against you? How do you distinguish your services when your competitors mount a price war? What can we learn from the military strategist of over 2500 years ago and the many other western teachings, leading to successful individuals in leadership and management roles and thriving businesses, in the COVID new normal. 


Matthew

Sun Tzu Art of War

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Sun Tzu Art of War

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