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The Brand Lab
THE BRAND LAB — Strategy Edition
5 weeks13 Jan - 17 Feb
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About Challenge

A 5-week mentorship for women service providers who want a marketing strategy that matches the weight of their work.


As your business grows, so does your vision and with that comes the need to communicate with the same depth you’re experiencing. You want to make an impact, but there are parts of your business you’re still trying to understand. Things don’t move as quickly as they should because you don’t have the experience yet, and that’s normal.


The question is: are you ready to do something about the slow growth and take action to get what you need to continue advancing?


This mentorship gives you the strategy, clarity, and structure to make that happen. I spent years guessing, and it’s overwhelming. We can make things easier for ourselves, but resistance often sounds like, “I can do this on my own.” Time passes, and we remain in the same place. This is the moment to open yourself to the possibility of actually growing (not the excuses you tell yourself to feel better).


You need a strategic plan for 2026 that makes sense for you and your business.


Who This Is For

You know your offer and what you do.
You’re trying to figure out how to present it, communicate it, and position it in a way that strengthens your reputation and leads to consistent results.


You’re a woman who:

  • Has a clear service and knows she has the talent
  • Wants your marketing to carry the same strength as your work
  • Feels like your efforts aren’t creating the impact they should
  • Wants clarity, structure, and intention in how you show up
  • Wants to see effort turn into sales, opportunities, and forward movement
  • Values maturity, responsibility, and doing things with purpose
  • Wants your work to impact lives and provide stability for your family


Stop waiting to figure it out. Let’s get it done.


What You Want

You want to speak anywhere  and for it to connect.
You want your presence to reflect your depth and your skill.


You want your offer to be understood and for people to buy.


You want your marketing to be clear.
You want indicators that what you’re doing makes sense.
You want everything to make sense for your buyer.


You NEED to make money from your business. That’s what it comes down to.



5 Checkpoints

WEEK 1 — Offer & Market Fit

13 Jan, 12:00 AM

WEEK 2 — The Moneymaker (Your Real Buyer)

20 Jan, 12:00 AM

WEEK 5 — The Strategy Plan

10 Feb, 12:00 AM

Together is more fun!
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Instructions

FAQ 

How long is the program?
Five weeks.
We meet once a week for about 90 minutes, and you’ll also have short supporting videos that reinforce what we’re learning and applying.


Who is this mentorship for?
Women service providers who know they need a clear, strategic plan for 2026, specifically in marketing, communication, and positioning.


What will I walk away with?
Your full 2026 Marketing Strategy, which will include:
– clear messaging
– a visibility plan
– what to do, where to do it, and how
– a structured execution plan you can actually follow


Is this for beginners?
This is for women who are already clear on their service, who they serve, and what they offer  and now need a stronger foundation and direction for how to approach marketing in 2026.


Will there be replays?
Yes. Everything will be stored inside the platform we’ll be using, so you can go back, review the lessons, and revisit the conversations.


How much time do I need weekly?
Plan for our 90-minute sessions plus a little extra time to finish anything you didn’t complete during the call.


Is this personalized?
Yes.
Even though it’s a group mentorship, we will dedicate time to your business, your audience, your current approach, your goals, and the specific variables that matter to your service. You will walk away with guidance that is tailored to you.


Do I get support between sessions?
Yes. You’ll have access to a shared Q&A space where you can ask questions and learn with others, and a private chat where you can reach me as you’re working through your strategy.


How is this different from other programs?
This mentorship is built from real experience, what I do with my clients, what we’ve implemented in our own brands, and what consistently works across different service providers.


You’re not getting recycled information; you’re getting a strategy shaped by diverse industries, proven tools, and the depth of hands-on work that makes your plan precise and aligned with your goals.


By purchasing this, you also unlock

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