





Reclaim Your Strength, Energy, and Confidence in Midlife
Are you a busy woman in your 40s, 50s or 60s - and you know you need to move more - to make time for strength training, walking and such, but it's hard to get it done.
It's hard to know how much will make a difference, to make it a priority, and then to follow through.
If fatigue, stubborn weight changes, and confusing advice around menopause have left you feeling frustrated… you’re not alone.
You don’t need to push harder — you need to work smarter, with guidance tailored to this powerful phase of life.
That’s exactly why we created StrongHer Now — a 6-week group coaching program designed to help you feel strong, vibrant, and in control again.
💪 What Makes StrongHer Now Different
This isn’t another “just move more” challenge.
It’s a compassionate, evidence-based approach to rebuilding strength, energy, and confidence — designed specifically for midlife women.
You’ll be supported by expert coaches, sustainable movement plans, and a community of women who truly get it.
🌿 What You’ll Get
1:1 Onboarding Call (20 minutes)
Kickstart your journey with personalized guidance from E.B. Ferdig, setting clear goals that fit your life and your energy.
Weekly Education & Coaching Sessions
Live group calls every Thursday (12pm PST / 3pm EST) with EB — packed with mindset coaching, actionable strategies, and midlife-specific fitness insights. Can’t make it live? Every session is recorded for you.
Weekly Strength & HIIT Classes
(both livestream & on-demand)
Custom Tools & Trackers
Get easy-to-use templates to help you stay consistent, structured, and motivated — even on your busiest days.
Recommended equipment: If one set dumbbells - get a pair of 8 lb'ers. If one more, 15 lb'ers. Another option, a set of adjustable dumbbells. Having dumbbells at home reduces the "I can't get to the gym" excuse/reality.
🎁 Plus, BONUSES!
💸 20% Off 1:1 Coaching & Personal Training
Go deeper with personalized support at a special member rate. Get private coaching or personal training sessions with E.B. Ferdig or Sara Rollo to accelerate your progress and fine-tune your results.
🧘♀️ Unlimited Access to the Unfold Yoga & Meditation Digital Library
Find calm and clarity anytime. Enjoy unlimited on-demand access to a rich library of yoga and meditation practices designed to reduce stress, improve mobility, and reconnect you to your body.
🗂️ Done-For-You Templates & Cheat Sheets
Bring structure and ease to your daily life. Use simple, ready-to-go trackers, planning tools, and mindset guides to help you create consistency and clarity — without the guesswork.
🌟 By the End of 6 Weeks, You’ll:
✅ Build functional strength that supports your metabolism and reduces joint pain.
✅ Create a walking habit you actually look forward to.
✅ Use HIIT strategically to energize, not exhaust, your body.
✅ Rewire your mindset to make lasting changes stick.
✅ Feel confident, clear, and connected — inside and out.
💬 What Women Are Saying
"Working with EB has been an absolute joy. She offers practical tips and tools that I still use months after our sessions ended. I was hesitant about adding new exercises and dietary changes to my already hectic life, but EB made everything feel manageable, stress-free, and budget-friendly. Thanks to her guidance, this mama-who hadn’t exercised regularly in eight years-now enjoys a consistent routine of both cardio and weights. I’m so grateful for her support and expertise!"
— Maria G, Portland
🔥 You Deserve to Feel Strong, Not Stuck
Stop wasting energy on scattered fitness tips that don’t work.
Start investing in your body — and a community — that supports and grows with you.
✨ Enrollment is now open! Join StrongHer Now and rediscover your strength, energy, and joy.
👉 Claim Your Spot Today
