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Build Your Brand In 10 Days!
10 daysโ€ข06 - 16 Jan
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19 participants
About Challenge

Begin Your Brand Building Journey Here!


As a self-starter, SME business owner, or content creator, do you find it difficult to increase revenue, align your marketing message, or build your brand?


Your Instagram page looks different from your Linkedin profile, colours don't match, font types are all over the place, and your message/mission doesn't seem to align.


This causes confusion with your audience.


The cause of this is not having an internal understanding of what your brand stands for, which is like building a rocket but not having the fuel or pilots to propel your rocket forward.


This 10-day challenge will help you go through a brand discovery journey, so that you can:

  1. Understand your mission and roadmap
  2. Build your ideal audience and buyer persona
  3. Come up with a solid identity and brand tagline


With this foundation, you will:

  1. Align your message across social channels
  2. Increase your revenue
  3. Build consistency in your brand


Embark on 10 daily missions and tasks with a cohort of like-minded cadets and a Chief Specialist guiding you in 2 live sessions (and one bonus session)!


The outcome of this 10 day challenge is the creation of your own brand strategy document which will serve as your build block to your brand empire.



Why Join the Challenge?


Having a Brand isn't just about having a profile; it's about creating a presence that attracts and engages potential leads and brings together your ideal audience who want to connect with you.


But here's the catch: without a clear strategy, consistent effort, and guidance, achieving Brand success can be challenging.


That's where I come in ("I" being me, Jeremiah). I have been involved in content, branding, and marketing since 2008, and running my own company since 2014 (Superminted). I've helped both individuals and corporate entities find their personal or professional brand voice.


But don't just take my word for it, check out these people and their feedback.






Case studies of rebranding efforts and their impacts.

Brand Realignment: Apple shifted its focus in the early 2000s from being a niche computer manufacturer to a leader in consumer electronics, emphasizing innovation and design.


  • Revenue: In 2023, Apple reported revenue of $394.3 billion, largely driven by the success of the iPhone and other products.
  • Brand Presence: Apple consistently ranks as one of the most valuable brands globally, valued at $355 billion in 2023.
  • Brand Love: Apple has a loyal customer base, with 90% of iPhone users stating they would buy another iPhone.


Brand Realignment: Nike evolved its brand positioning from selling shoes to lifestyle brand, through storytelling and partnerships with athletes, reinforcing its identity as a brand that empowers individuals.


  • Revenue: Nike reported revenues of $51.2 billion for the fiscal year 2022, marking a 5% increase from the previous year.
  • Brand Presence: Nike is the leading sportswear brand globally, with a market share of approximately 27% in the U.S.
  • Brand Love: Nike's "Just Do It" campaign has helped cultivate a strong emotional connection, with 70% of consumers expressing a positive perception of the brand.


Brand Realignment: Old Spice transformed its brand image from traditional to modern and humorous through the "The Man Your Man Could Smell Like" campaign.


  • Revenue: After the rebranding, Old Spice saw a 125% increase in sales, with the brand's revenue reaching $1.5 billion in 2015.
  • Brand Presence: The campaign went viral, significantly increasing Old Spice's visibility and engagement on social media platforms.
  • Brand Love: The humorous approach resonated with younger audiences, leading to a 300% increase in brand favorability among men aged 18-34.



What Will You Learn?



What Does A Day In The Challenge Look Like?


๐Ÿ—“๏ธ Daily Challenges: From crafting compelling frameworks, to refining your brand, each day presents an exercise to better your brand strategy.


๐ŸŽ“ Community Chat: Raise questions in a Whatsapp chat for the Chief Specialist to answer them.


๐Ÿ“ˆ Progress Tracking: Monitor your growth, celebrate milestones, and stay on course with the daily challenges.



Who Can Join?


๐Ÿ›ซ Newbies: If you're starting from scratch, commitment is key. Weโ€™ll start from the beginning. Learn fast, grow faster, and put in the work to get your profile off the ground.


๐ŸŽจ Experienced Professionals: Weโ€™ll guide you as you push yourself to create a better brand. Thatโ€™s how you hit your growth goals and take your presence to the next level.


๐Ÿ’ผ Business Owners and Entrepreneurs: Whether you're working on your business or a personal brand, mastering the frameworks is crucial.



Program Highlights:


  • Day 1: Launch Party live on Zoom (online)! ๐Ÿš€
  • Daily Missions: Complete daily challenges to progress to the next stage.
  • Day 6: Midpoint check-in with a 1 hour live session.
  • Final Day: Celebrate your journey and recognise winners in a live Zoom session (online)!



By Joining This Challenge...


You automatically get enrolled into the Beyond Community with 270 other self-starters who are hustling and building their business and brand towards that 1 million mark.


If after the challenge you feel that the community is not right for you, just withdraw and carry on with your own adventure, no hard feelings!



Chance to WIN at the end of the challenge!


There is a leaderboard and winners will stand a chance to win a 3 month membership to the main Beyond Business Community.


How are points scored?

  1. Cadets who submit their daily challenges will be scored based on timeliness of submission. The earlier you submit, the higher points you score...BUT
  2. Cadets will also be scored based on their daily challenge submissions and the final document that they create.



Ready to Rise to the Challenge?


All you need is a drive and a 10-day commitment to grow your own brand and create your brand strategy document!


Starts with this


And ends like this


Let's supercharge your brand today!


Challenge By
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10 Checkpoints

Day 1: MISSION LAUNCH

06 Jan, 01:00 PM

Day 2: Brand Vision

07 Jan, 01:00 PM

Day 10: Mission Accomplished!

15 Jan, 01:00 PM

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Instructions

Step 1: Click the yellow 'Join Challenge' button to start the registration process.


Step 2: Enter your email address or log in with Google by selecting 'Continue with Google'.


Step 3: Complete your sign-up by filling in your 'Personal Information', 'Membership Details', and 'Payment Details'.


Step 3.5: Guess what, pricing is flexible! Pay whatever you want for this challenge!


Step 4: After making your payment, you'll see a confirmation screen confirming your enrollment in the Challenge.


To access the Challenge, click the 'Open in App' button:

  • If you don't have the Nas Communities App, you'll be directed to the app store (Android or iOS) to download it.
  • If you already have the Nas Communities App, you'll be able to access the challenge directly.

Rewards

1 cadet will stand a chance to win a 1 on 1 consultation with Jeremiah for 30 minutes to talk about branding, business, marketing, content, or anything under the sun (and moon)!


Scores will be tabulated based on

1. Leaderboard scores

2. Accuracy of documents submitted




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