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Welcome to Decode with Apurv where we will break down topics on Marketing and AI.

I have been working digital marketing for 11 years now and have seen how evolutions like e-commerce, martech and now AI impact businesses.

Join the community to learn different topics on marketing and AI fundamentally.

Some of the brands I have helped grow are- Spotify, Amazon, Adidas, Reliance, TATA, Godrej and more. So, you will be learning from a practitioner who has done real work for Brands and doesn't just carry a fancy title, but delivers consistently. 

apurv singh

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Decode with Apurv

70+ Insight-Rich Newsletters.  

Packed with actionable lessons, insights, and strategies for digital marketers. Each newsletter to help you with high-impact topics to help you grow.

NL 1- Make your business more sustainable

NL 2- Let's embrace the change

IG Shop- Tried so hard & got so far

Change the way you look at growth this year

Cracking Myntra's SEO approach

Critical SEO KPIs to track

Google ads account structure

Blog design that sells.

‘SEO is like a party. If you do it right, everyone wants to come.’

How to advance your SEO career in the age of AI

Measuring an awareness campaign

The rise of rounded roles in marketing

I need to stop, I whispered to myself & clicked 'add to cart'.

Good quality score can save you $$

₹ 1 trillion industry- Indian advertising

Role of blockchain in marketing

Does digital have to be disruptive

AI tools for SEO content? You maybe at risk to loose organic traffic here.

Google or meta ads? Which is better for a new brand?

AI driven Performance marketing

Tech-stack to spy on competition.

AI-powered Marketing- How to ace your marketing career.

Will Threads weave a new story for Meta

Digital marketing roadmap for a new brand

10 Game changing digital marketing formulas

How Brand Building and Performance Marketing can work together

Top 14 AI tools for marketers

9-step framework for performance marketing

What is demand generation ad on Google

How to decide the budget for Performance marketing

One skill that will dominate marketing in future

What is Google's latest stand on AI generated content?

How to marry promotions with performance marketing

Festive toolkit checklist

How to build a rock-solid website from scratch.

Summing up Zero-party & First-party data.

Analogy of rounded roles in Cricket and Marketing

Are you part of one of these business? Green flag!

Personalisation begins with Segmentation

How to decide Performance marketing budget for a new brand

Programmatic SEO and Regular SEO- How to use them together.

How to do competitive analysis

Stop Blaming Your Ads—Here’s Why People Aren’t Buying From You

6 secret ways I influence you to buy.

5 Easy ways to use Reddit for SEO

1 skill that will make you a Top Digital Marketer.

A story beyond ads.

Step-by-step guide to master content writing

Latest Google update: Add shipping & return policies on GSC 🚀

My top 3 whatsapp templates to boost sales.

Hey founder, your AI strategy is doomed to fail.

AI Pitfall: An Army of Average Marketers.

The Unconventional role that's changing Digital Marketing.

Content creation and building a business at the back of it.

A to Z of auction insights in Google ads.

Using advanced analytics to read between the lines.

UGC v_s Influencers_ What would you choose_

Is this the new era of Search_ 🔍

Performance Marketing is changing forever 💥

I voiced my opinion at a Global forum 💥

Authenticity framework you must have in place.

My Top 5 Performance Marketing Predictions for 2025 🚀

Building Communities_ Myths, Realities & types.

How to Keep Your Customers Coming Back in 2025 🚀

Why Your ROAS Isn't Just About Ads Manager (And What to Do Instead)💥

The 2025 Guide to Measuring ROI That Actually Grows Your Brand 🚀

NL 72- 1 Skill i am still working on...

NL 76- How i plan my marketing quarters

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