Unlock the full potential of your pop-up events with Claire Chahil’s expert framework based on her 10+ years of experience both participating in and organising pop-ups and retail activations across multiple categories including fashion, beauty, home decor, childrenswear, furniture and more.

>> This 4-module 4-week online course guides product-based brand founders through strategic revenue generation, customer insight gathering, brand building, and content creation.

>> Each module includes an live online masterclass hosted by Claire + actionable tasks to drive real results in your pop-ups. You won't just listen and increase your to do list - you'll actually co-create your framework and brand assets with Claire.

>> Downloadable resources included. (Can't make a date/time? Don't panic. All sessions are recorded so you can access at your own convenience if you have a date clash).

<>

MODULE 1: Revenue Generation Strategies -

online 07/04/2026 10-11am

Discover how to turn pop-ups into profitable engines. Learn pricing strategies, sales tactics, and how to maximize revenue beyond just transactions in Claire’s masterclass, plus practical tasks to apply these techniques immediately.

MODULE 2: Customer Insight Deep Dive -

online 14/04/2026 10-11am

Learn to observe, listen, and capture valuable customer feedback during your pop-ups. This module empowers you to gather insights that fuel smarter marketing and product decisions with guided activities.

MODULE 3: Building Your Brand at Pop-Ups -

online 21/04/2026 10-11am

Uncover how to bring your brand to life in real-world settings. Claire shares strategies for enhancing brand visibility and positioning, supported by tasks to refine and amplify your brand experience at pop-ups.

MODULE 4: Content Creation for Marketing Momentum - online 28/04/2026 10-11am

Transform your pop-up into a content engine. Learn to create compelling marketing materials from live events that fuel your campaigns long after the pop-up ends, with actionable content creation assignments.